Ipsos in Poland is part of an international research group present in 46 countries worldwide. The firm builds on its long experience in the Polish market and the expertise of the international group.
The Polish Ipsos subsidiary coordinates projects in 25 countries of Europe.
The Polish Ipsos subsidiary was established through merger of Ipsos-Demoskop, existing in the Polish market as Demoskop since 1989, and F-Squared Market Research and Consulting, operating in the CEE markets since 1999.
Ipsos participates in the PKJPA (Interviewer Quality Control Program).
In Poland since: 1989
Our Services
- Marketing Research
- Advertising Research
- Media Research
- Research for CRM
- Opinion Research
- Sales forecasting / Strategies optimisation
- In-store shopper studies
- Desk Research
- Omnibus
- Consumer Confidence Index
- Syndicated Studies
Serviced Sectors
- FMCG
- Media
- Distribution
- Automotive
- Banking
- Finance
- Telecommunication sectors
- Public organizations and institutions
Research Methods
- FGI
- IDI
- Copy tests
- CATI
- Omnibus
- Syndicate tests
- Panel research
